Can mainstream TV advertising survive?

Streaming services such as Netflix and Amazon Prime are now ubiquitous in modern day culture, with many investors speculating that the traditional model of television is now dead. But just how effective is traditional TV advertising?

Nigel Kennett

Nigel Kennett

Senior Fund Manager, UK Equities

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Adding value in global equities

The LF Canlife Global Equity Fund has been managed by Mike Willans, Head of International Equities, with the support of the Canada Life Investment’s international equities team since January 2004. Mike adopts a macro-driven process, keeping a close eye on economic indicators. This includes determining the relative cyclical, growth or defensive bias of the Fund within the regional matrix.

Mike Willans

Mike Willans

Head of Equities

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We all live in a real economy

The underlying economic environment influences us all on a daily basis, whether we like it or not. Our personal finances are affected by interest rates, job prospects by economic growth and how much we can spend by inflation. The ‘real economy’ therefore has an undeniable impact on the stocks in which we invest. Understanding that impact, and positioning the CF Canlife Global Equity Fund to benefit from changes in the macro outlook, is crucial.

Mike Willans

Mike Willans

Head of Equities

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